FIX THE LEAK · 90-day guarantee
We’ll Add £50k-£500k of Email & SMS Revenue in 90 Days, Guaranteed
For product-led Shopify brands doing £3m+ a year.
Watch this first: how D2C brands turn their email list into near-zero CAC revenue (5 minutes).
A SELECTION of brands we work with - UK and north america
The problem
Your Profit Margins Are Disappearing (And It’s Not Your Fault)
If you run a D2C brand doing £250k+ a month, you’re paying more every quarter to reach the same customers. You’re probably dealing with:
Rising Meta and Google costs eating into your margins every quarter
Customers who buy once and never come back, so you’re always paying for new traffic
Shrinking profit despite flat or growing revenue
An email list sitting in Klaviyo doing almost nothing while you pay for features you don’t use
Over-dependence on paid ads, with no owned channel to fall back on
Email and SMS typically drive 20-40% of revenue, and the best brands hit 30%+. Most are stuck at 5-10%. That’s extra revenue you’re leaving on the table from customers you’ve already paid to acquire or visit your site.
HOW MUCH ARE YOU LEAVING ON THE TABLE?
OPPORTUNITY CALCULATOR
Every month your ads get more expensive. The cheapest revenue in your business is sitting in your Klaviyo list, or not being captured when a visitor hits your site. Move two sliders to see your number.
Industry benchmark for mature ecommerce brands: 30-40%
Find it in Klaviyo under attributed revenue. Not sure? Leave it at 10%.
Left on the table, conservative estimate
£225,000 / year
That’s £18,750 a month from visitors and customers you’ve already paid for.
- Your email + SMS today
- £15,000/mo
- At a conservative 20%
- £33,750/mo
- At the mature brand benchmark (30%)
- £57,857/mo
Reach the mature brand benchmark and the gap grows to £514,286 a year.
Find my missing revenue30-minute discovery call. You’ll leave with a better understanding of where your revenue leaks are.
Benchmarks based on Klaviyo data for mature ecommerce brands. Estimates only, your results will depend on list size and traffic.
Why choose us
The Email & SMS Agency That Guarantees Revenue, Not Open Rates
We guarantee a number
At least £50,000 in additional email and SMS revenue in 90 days, or your money back. Most agencies won’t commit to a revenue figure. We put it in writing.
We talk profit, not vanity metrics
Every conversation runs on your revenue, gross profit, and P&L. We show you the impact of email and SMS on your profit after our fee, not just on your revenue.
Near-zero acquisition cost
We grow revenue from visitors and customers you’ve already paid for. No extra ad spend. No new traffic. It isn’t free, and we’ll show you the real cost: Even after our fee, it’s the cheapest marketing channel in your business.
The complete system
Campaigns, flows, pop-ups, testing and deliverability, all handled. We don’t just do campaigns, or just do flows: everything is done for you. You sign off, 1-2 hours a week.
Run by an operator
Founder Lee Marriott is a former ecommerce director with 25+ years in the ecommerce and digital marketing space. He’s lived and breathed the same challenges you have when it comes to growing a profitable ecom brand.
Results
Results From Brands We Run Email and SMS For
3 months
14.8% → 30%
Email share of total revenue
2×
opt-ins
2×
email revenue
Email now drives almost a third of all sales.
5 months
2.5% → 13.5%
Email share of total revenue
4×
opt-ins
5×
email revenue
Email went from barely there to a real revenue channel.
Same approach. Two markets. Both brands doubled email revenue or more.
Process
How It Works
Step 1
Call
A free 30-minute call with Lee directly, not a sales rep. We discuss your business, review your current email and SMS performance and decide if it’s a fit for both of us.
Step 2
AuDIT
We review your Klaviyo setup, flows, campaigns, pop-ups and deliverability, and find exactly where you’re losing revenue. Most brands are missing 6-8 critical flows.
Step 3
BUILD + RUN
We manage everything. You approve the campaigns, flows and lead capture. We handle the rest and keep improving results every month.
Step 4
Report
Weekly updates and monthly reporting in revenue and gross profit, bi-weekly strategy calls, and Slack access to the team every working day.
What’s included
Everything You Need to Turn Your List Into a Profit Centre
Complete Klaviyo audit and strategy
Deliverability and consent compliance check: sender authentication, UK PECR consent and soft opt-in, US SMS opt-out handling
12+ campaigns a month across email and SMS, planned around your trading calendar
8 core flows (27+ emails and SMS) written, designed and built: welcome, browse abandonment, abandoned cart, abandoned checkout, post-purchase, cross-sell and replenishment, win-back, sunset
Pop-up strategy and implementation to capture more leads from your existing traffic
A/B testing on subject lines, send times, creative and more.
Deliverability setup and monitoring: SPF, DKIM and DMARC authentication to meet Gmail, Yahoo and Microsoft sender rules
Weekly updates, monthly revenue and gross profit reporting, and bi-weekly strategy calls
Investment
From £4,000/month retainer. £4,000 one-off setup fee. 90-day minimum term.
The guarantee
At least £50k in extra email and SMS revenue in 90 days, or your money back. Measured in Klaviyo: revenue, not opens.
About us
About Convo Commerce
Convo Commerce helps UK and USA D2C brands turn email and SMS into their most profitable revenue channel. We focus on product-led brands that are tired of renting their growth from Meta and Google.
Founder
Lee Marriott, Founder
25+ years in ecommerce · £250m+ online revenue influenced · Former ecommerce director, UK and US brands · Klaviyo Practitioner certified · Manychat Partner
“I’ve spent most of my 25 years in ecommerce on the brand side. I owned the ad budgets, the agency relationships and the revenue target.
Too many agency reports looked brilliant while the margin went the other way.
So I built the agency I always wanted to hire. One that measures success in term of P&L, owns the result and puts a guarantee behind it. "
Lee Marriott
FAQ
Frequently Asked Questions
How does the guarantee work?
We guarantee at least £50,000 in additional email and SMS revenue within 90 days, or your money back. We measure revenue in Klaviyo, not opens, against an uplift benchmark we agree with you up front, so you’re only paying for the uplift, not revenue you were already getting. The full terms are written in plain English and you see them before you sign.
Who is this for?
Product-led D2C brands on Shopify in the UK or US, doing £250,000+ a month, using Klaviyo or similar with 30,000+ subscribers, spending £30,000+ a month on ads, and wanting to own their customers rather than rent them from Meta and Google. The guarantee floor is set for your brand, based on your list size and traffic.
Who is it not for?
Brands under £250k a month or 30,000 subscribers. The numbers probably don’t stack up yet, and we’ll tell you. Also brands not ready to commit to a 90-day minimum term.
We already do email in-house. Why would we need you?
We can work alongside current teams, though we prefer to own the full channel for accountability.
Is it really near-zero cost?
Near-zero, not zero. Your Klaviyo bill may move up a tier as your list grows, and SMS costs a few pence a message. That’s roughly 3-4p per £1 of revenue, against 33p per £1 on Meta at a typical return.
Are we compliant?
We check as part of the audit: sender authentication for Gmail, Yahoo and Microsoft, UK PECR consent and soft opt-in, and US SMS opt-out handling. Any gaps are flagged and fixed before we scale sending.
How much work is involved on our side?
Very little: sign-off only, 1-2 hours a week. We need access to Klaviyo, Shopify, GA4 and your pop-up tool, and campaign approvals within 48 hours. We handle everything else.
Will you just discount our products to hit the number?
We may suggest certain offers and discounts, but we want you to stay at a healthy gross margin, because the whole point is to grow your profit.
How much does it cost?
Pricing starts at £4,000 a month, plus a one-off £4,000 setup fee and a 90-day minimum term.
What happens after 90 days?
We keep running and scaling the programme: deeper segmentation, more flow branches (up to 20+ additional flows), more campaign angles, ongoing A/B testing and monthly profit reviews, so we’re always moving forward.
What platforms do you work with?
Klaviyo and Shopify, with pop-ups and SMS run inside the same system.
Book the call
With me directly, not a sales rep. On the call we’ll:
Discuss your business and what drives it
Review your current email and SMS performance
Find where you’re losing revenue and what it’s worth in profit
Decide if it’s a fit for both of us
If it’s a fit, your audit starts within the week.